For the most part, people choose to travel to a restaurant close by to avoid taking long tedious drives. I mean, the usual argument is that you have one day in the whole week to relax and you don’t want to spend it driving.
What Going Out Today Means
Unfortunately, life today has become extremely busy. I mean, people have started taking the saying ‘Time is Money’ quite literally. There is no time to be yourself or just sit around lazing with your loved ones. People are running and running to do more and more work. With the introduction of various smart phones and a million applications that come along with it, the physical presence of a human being has become a rarity. The best gift that anyone can give today, is probably an evening without any other digital interference.
Going out used to be a tradition which gave people the opportunity to sit and relax, spend some time with each other and discuss life. But now going out too has become a task. You rush to the restaurant quickly place an order, make the payment and then run back to your busy schedules.
What People Look For
Actually the reason for this problem has become the lack of proper hospitality in hotels. People have almost become mechanical. Everything is commercial. The concept of providing the customer a good dining experience has almost vanished.
People look for not just the kind of food available, but also a good ambience and good service. Everyone likes to be pampered and if a hotel can do that, there is no way anyone would not like it. All you need to understand as a hotelier is that the more you offer the better will your customer like you.
Distance or Pleasure
Obviously, proximity can become a very important factor in deciding the frequency of the customer’s availability. However, if you are capable of offering a great experience, then you can rest assured that even in a busy city like Gurgaon, people will travel the distance for your unique experience.
People are fickle minded and the novelty of anything wears out too easily. So if you wish to ensure that people remember you and appreciate the efforts that you put in for your customers, then you must keep on introducing new and attractive offers. Of course this could be in the form of discounts, but it would be even better if you can offer some value added services for your customers. Change the ambience or give it a different feel. You might even want to present your client with little hampers or give aways that would ensure that they come back to you once and again.
On the whole, the more you think about your users, the more will they respond to you. If you can convey to them that they are important for you, they will appreciate it and keep coming back to you.